Who is Cole Bennett?
Born May 14, 1996 in Chicago, Illinois, United States under the earth sign of Taurus, Cole Bennett is a 23-year-old American music video director, filmographer, event coordinator, and creative director. He is best known as one of popular music’s most active producers, collaborating with countless award-winning musicians, primarily in the genres of hip hop and rap. Initially recognized with Famous Dex’s “Hit Em With It” music video, he went on to work with Wiz Khalifa, Lil Pump, Kanye West, YNW Melly, Lil Xan, Cardi B, Blueface and many more. Cole is also the founder of Lyrical Lemonade, his own multimedia brand, which deals with promoting artists, creating videos, organizing events and selling merchandise.
Early Childhood and Education: How an Illinois Kid Became Obsessed with Hip-Hop
Cole was born into an American family. We still don’t know anything about his parents, which is a direct result of Bennett being a very private person. Since he rose to fame, various fans and journalists have inquired about this part of his life, but to no avail – Cole always politely refused to answer any questions regarding such matters. While still young, the Bennett family moved from Chicago to Plano, Illinois, where the future entrepreneur would attend an unspecified college. This is precisely where his love for hip hip began, with 50 Cent’s critically acclaimed album “Get Rich or Die Tryin'”.
This piece of rap history prompted him to start researching the biggest names in the genre. After only a few months, he travels to Chicago every weekend with his friends, just to catch hip hop shows. The same trend continued through high school, until his matriculation in 2014, when he enrolled at DePaul University in Chicago to major in digital cinema. During his sophomore year, Cole concluded that the course was not the right choice for him and then dropped out. At that time, he had already planned to resume the rap game.
Career Beginnings: Teenage Experiences, Lyrical Lemonade, and More
Even as a college student, Bennett was passionate about music videos and the different ways to direct them. It was mostly about having fun with friends, but in 2015 he started to treat that passion as a true calling. Along with close friend Elliot Montanez, Cole started Lyrical Lemonade, a blog dedicated to hip hop shows and independent artists from the Chicago scene. The city had already given rap some of its biggest names, such as Kanye West, Common and Vic Mensa, so there was plenty to write about. His songwriting prowess earned him a lot of attention from rappers in the area, with most of them approaching him for features and potential music video collaborations.
Around this time, he met Chance the rapper, but also focused on promoting young emerging artists. To give them publicity, Cole organized various cyphers – in rap music, a cypher is a form of gathering, where several rappers rhyme in succession. This type of performance is not meant to be listened to like a normal rap, but rather serves as a way for artists to show off their skills. On May 5, 2015, he uploaded “Chicago’s Biggest Cypher, Ever (Presented by Lyrical Lemonade)” on Youtube.
Breakthrough: Work It, Hit It, and More
2016 was the year Cole really rose to fame. At the end of the previous year, he was approached by representatives of Soulja Boy, another famous rapper. He liked the young artist’s work and wanted him to direct the music video for his new song.”That works”. At this point, he started getting Instagram DMs from other musicians, asking for collaborations. Among them was Famous Dex, for whom he directed the music video for “Hit them withwho is considered to be the one who made him a household name. Quavo of the Migos also suggested that Cole record several tour videos for him. However, instead of just focusing on established stars, Bennett has become one of the most important faces in Soundcloud rap.
What is Soundcloud Rap?
Soundcloud rap is a form of rap music originating from the Soundcloud music sharing platform. Before the 2010s, musicians needed a lot of money to afford recording sessions in professional studios, not to mention dealing with publishers, reps and other forms of hassle that no rapper could not avoid. With this new platform, anyone could record music and make it available to millions of listeners. Soundcloud rap is characterized by shoddy production, muddy vocals, and punk influences. Cole has worked with some of the biggest names in the genre, such as Ski Mask the Slump God, Lil Pump and Lil Xan. As the man who made the visuals for these artists, Bennett is recognized as one of the people who made this genre mainstream.
posted by Lyrical lemonade on Monday, July 29, 2019
A superstar director: Working with Kanye West, YNW Melly, Lil Skies, Kevin Gates and more
Since 2017, Cole has had an abundance of collaborations with some of the world’s most famous artists. Although he made all the videos himself, he was always open to suggestions and ideas, which made him a pleasure to work with. With Juice WRLD, he worked on a trio of very popular videos: “Lucid Dreams”, “All Girls Are the Same” and “Robbery”. He’s also a frequent collaborator with Lil Skies and Landon Cube, with whom he made videos for “Red Roses” and “Nowadays,” both of which have reached over 100 million views on YouTube. Fans were surprised when in early 2019 he made a video with Kanye West that was perhaps the biggest testament to his sudden rise in the rap world. Instead of just making music videos, Bennett now has other projects in mind.
Other projects: Lyrical Lemonade Summer Smash and Merch
Using his influence and connections in the rap industry, Cole teamed up with Chicago brand Spkrbx Presents to create the Lyrical Lemonade Summer Smash Festival. In 2018, the festivities took place in Cole’s hometown, which is his way of giving back to the city that made him famous. The festival received rave reviews and returned for the second time from June 29-30, 2019. Featuring headliners like Gucci Mane, Lil Yachty, Tyga and Playboi Carti, this annual hip hop gathering quickly became the one of the premier festivals in the entire North. American continent. In addition to hosting events, Cole also turned Lyrical Lemonade into a fashion brand, with several merchandise launches during the year. Each batch sold out in minutes, fans are looking forward to more. On July 29, 2019, he released his (you guessed it) – lemonadefurther expanding his entrepreneurial empire.
Personal life: Does Cole Bennett have a girlfriend?
Although Cole is a private person, he frequently shares photos of him and his beau, photographer Lana Marie. Nothing else is known about her, but it seems the two are madly in love, as Cole likes to call his “ride or die.” He has a sister, with whom he often goes to festivals and hangs out with famous rappers.
Measurements: How tall is Cole Bennett?
Cole is 5ft 11in (180cm) tall – there is no information about his weight and other measurements. He has blue eyes and blond hair.
Net worth: How rich is Cole Bennett?
Have you ever wondered just how rich Cole really is? According to multiple credible sources, he has a net worth of around $2 million, as of August 2019, accrued largely from directing over 250 music videos. Besides working with some of the biggest names in modern music, he has also earned a lot of income selling Lyrical Lemonade merchandise and hosting his own festival. Considering he’s still young, seeing his net worth increase significantly wouldn’t be at all surprising.
sorry for the bending pic.twitter.com/rPS09losIm
— Cole Bennett (@_ColeBennett_) August 30, 2018
Online presence
Thanks to the ever-increasing hold that social media and content-sharing platforms have over global audiences, it is in most celebrities’ best interests to keep their fans informed about their activities and thus maintain and potentially grow. increase their grades and profits. Bennett himself is no stranger to this popular trend, as his dedication to posting updates on his public profiles and engaging with his fans is at an all-time high. On instagramhe has nearly two million followers, while Twitter allows him to interact with a total of 535,000 fans. However, his daily bread is YouTube, which he uses to promote his work as a director. On the official Lyrical Lemonade channelit has 10 million subscribers and over 3.5 billion views.
